TY  - BOOK
AU  - Majaro, Simon
TI  - The creative Marketer
SN  - 0 7506 1708 x
AV  - FASS HF 5415 .M35  
PY  - 1993///
CY  - Oxford
PB  -  Butterworth- Heinemann
KW  - Marketing-Management
ER  -