TY - BOOK AU - Luce,Mary Frances TI - Emotional decisions: Trade off difficulties and coping in consumer choice/by M.F Luce,James R.Bettman and John W.Payre SN - 153181259000001101 AV - HF 5415.32 .L83 C.1 CY - Chicago PB - The Unv.of Chicago Pr.2001 KW - Consumer Behaviour ER -