Luce,Mary Frances <br/><br/>
Emotional decisions  Trade off difficulties and coping in consumer choice/by M.F Luce,James R.Bettman and John W.Payre 
Frances Luce 
 - Chicago  The Unv.of Chicago Pr.2001 
<br/><br/><label>ISBN: </label>153181259000001101 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumer Behaviour
<br/><br/><label>LC Class. No.: </label>HF 5415.32 .L83 C.1