00338nam a2200133Ia 450000500170000000800410001702000220005805000230008010000180010324500280012125000110014926000220016065000220018220251229175203.0251229s9999    xx            000 0 und d  a978-0-07-253714-7  aHF 5415.32.A7 2004  aArnould, Eric 0aConsumerscEric Arnould  a2nd ED  aBoston Irwin 2004  aConsumer Behavior