Varshney, R. L. <br/><br/>
Marketing management   text and cases(an Indian perspective) 3e. BK. 
R. L Varshney 
 - 3. 
 - New Delhi    Chand  2005 
<br/><br/><label>ISBN: </label>9788180545894 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing-Management
<br/><br/><label>LC Class. No.: </label>HF 5415.13 .V37 2005