Kotler, Philip <br/><br/>
Principles of marketing 
Philip Kotler 
 - 12th 
 - Upper Saddle River  N.J   Pearson Education 
<br/><br/><label>ISBN: </label>9780137128273 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>LC Class. No.: </label>HF 5415  .K6 2008