Aaker, David  A. <br/><br/>
Strategic Market Management 
David  A Aaker 
 - 8th ED. 
 - California John Wiley and Sons 2008 
<br/><br/><label>ISBN: </label>9780470056233 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing-Management.
<br/><br/><label>LC Class. No.: </label>HF 5415.13 .A25 2008