TY  - BOOK
AU  - Beamish, Karen
TI  - Marketing planning 2006-2007/ Karen Beamish and Ruth Ashford
SN  - 9780750680042
AV  - FASS HF 5415.13 .B43 
PY  - 2006///
CY  - Amsterdam
PB  -  Elsevier
KW  - Marketing-Planning -Examinations - Study Guides
ER  -