Basic marketing E McCarthy
Material type:
TextPublication details: IrwinLOC classification: - HF 5415.13 .M42 1993 C.3
| Cover image | Item type | Current library | Home library | Collection | Shelving location | Call number | Materials specified | Vol info | URL | Copy number | Status | Notes | Date due | Barcode | Item holds | Item hold queue priority | Course reserves | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Books | Egerton University Main Library General Collection | HF 5415 13 M42 1993 C 3 (Browse shelf(Opens below)) | Available | EU069112 |
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| HF 5415 13 M37 Marketing management | HF 5415 13 M37 2005 C1 3 5 NTCCL Marketing management a strategic decision - making approach Mullins J.W. et. al. | HF 5415 13 M42 1981 Basic marketing a managerial approach/by E.J McCarthy & A.A Brogowicz. | HF 5415 13 M42 1993 C 3 Basic marketing | HF 5415 13 P4 1982 A Preface to marketing management | HF 5415 13 P47 2005 Basic marketing a global managerial approach/W.D. Perreault and E.J McCarthy | HF 5415 13 P47 2005 SUPP Applications in basic marketing clippings from the popular business press |
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