Building , Measuring and managing Brand Equity Kevin Lane Keller
Material type:
TextPublication details: New Delhi prentice hall 2006ISBN: - 8120323092
- HF 5415.15 .K45 2003
| Cover image | Item type | Current library | Home library | Collection | Shelving location | Call number | Materials specified | Vol info | URL | Copy number | Status | Notes | Date due | Barcode | Item holds | Item hold queue priority | Course reserves | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Books | Egerton University Main Library General Collection | HF 5415 15 K45 2003 (Browse shelf(Opens below)) | Available | EGER224261 |
Browsing Egerton University Main Library shelves,Shelving location: General Collection Close shelf browser (Hides shelf browser)
| HF 5415 15 A95 Product and services management. | HF 5415 15 G65 Creativity in product innovation | HF 5415 15 J63 Successfully product development lessons from American and British firms | HF 5415 15 K45 2003 Building , Measuring and managing Brand Equity | HF 5415 15 K83 2007 Operations management Processes and value Chains. | HF 5415 15 R67 2011 Strategic brand management | HF 5415 15 R67 2011 Strategic brand management |
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