Strategic brand management Richard Rosenbaum-Elliott
Material type:
TextPublication details: Oxford Oxford university Press 2011Edition: 2nd EDISBN: - 978-0-19-956521-4
- HF 5415.15 .R67 2011
| Cover image | Item type | Current library | Home library | Collection | Shelving location | Call number | Materials specified | Vol info | URL | Copy number | Status | Notes | Date due | Barcode | Item holds | Item hold queue priority | Course reserves | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Books | Egerton University Main Library General Collection | HF 5415 15 R67 2011 (Browse shelf(Opens below)) | Available | 033447 |
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| HF 5415 15 K45 2003 Building , Measuring and managing Brand Equity | HF 5415 15 K83 2007 Operations management Processes and value Chains. | HF 5415 15 R67 2011 Strategic brand management | HF 5415 15 R67 2011 Strategic brand management | HF 5415 32 B47 Consumer behaviour/ Harold W. Berkman, Jay D. Lindquist and M. Joseph Sirgy | HF 5415 32 E27 Changing consumer behaviour | HF 5415 32 F69 Consumer psychology in behaviour perspective |
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