Effect of relationship marketing strategy on brand market share in retail stores (Record no. 480619)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00467nam a2200133Ia 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20251229175645.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 251229s9999 xx 000 0 und d |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF 5415.1255 .K4M33 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Macharia, John Paul |
| 245 #0 - TITLE STATEMENT | |
| Title | Effect of relationship marketing strategy on brand market share in retail stores |
| Remainder of title | the case of Nakuru town |
| Statement of responsibility, etc. | John Paul Macharia |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Njoro |
| Name of publisher, distributor, etc. | Egerton university |
| Date of publication, distribution, etc. | 2019 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing-Kenya-Nakuru Town |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Thesis |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Total checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Africana, Periodicals and Special Collections | Egerton University Main Library | Africanna Periodicals and Special Collection | 12/29/2025 | HF 5415 1255 K4M33 | 070691 | 12/29/2025 | 12/29/2025 | Thesis |