EGERTON UNIVERSITY LIBRARY

Emotional decisions Trade off difficulties and coping in consumer choice/by M.F Luce,James R.Bettman and John W.Payre

Luce,Mary Frances

Emotional decisions Trade off difficulties and coping in consumer choice/by M.F Luce,James R.Bettman and John W.Payre Frances Luce - Chicago The Unv.of Chicago Pr.2001

153181259000001101


Consumer Behaviour

HF 5415.32 .L83 C.1